2010 35 Under 35 Alumnae: Sarah West, Owner/Operator and Co-Owner, Light Consulting and Dale Carnegie of North Dakota and NW Minnesota

Written by: Brady Drake

Tell us about yourself.

I’m a wife, mother, Jesus lover, and entrepreneur. My life’s purpose is to make life and business Light for those around me, and I am currently doing that by providing consulting services that help organizations with their finances, people, and overall leadership.

Tell us about your career path since participating in the United Way 35 Under 35 Women’s Leadership Program.

After graduating from 35 Under 35, I found myself wanting more and I enrolled in an MBA program while continuing to work full-time. A year later I found myself reaching out to my 35 Under 35 network to make the next move in my career. Danielle Paulus (who was in our 2010 group) and the Roers crew took me on with big hopes for my future. I learned so much in my time at Roers before deciding to take the knowledge and leadership I had accumulated over 15 years and go on my own. I started Light Consulting to help small- and medium-sized businesses with their leadership and finances. Light Consulting was my first business, and I now also co-own two others: Dale Carnegie of ND and NW Minnesota and Light Workforce Solutions. Stay tuned this year as we hold the inaugural Faith Forward Conference, which is a set up as a not-for-profit.

What impact did your participation in the program have on you both professionally and personally?

I finally started to realize how capable I am and that I am the one who determines my destiny, all through my choices. Tammy Miller shared at Session 6 that “It’s choice, not chance, that determines your destiny.” Every day I wake up and I CHOOSE to be the best person I can be that day. That may look different every day and that’s okay!

What advice would you have for young professionals out there?

  1. You are the company you keep, so make sure you are surrounding yourself with people you want to become.
  2. Make decisions out of love, not fear.
  3. You are more than capable and more than enough—whatever you want to come true, you can make it happen.

Tell us about what you do and the value it provides to our community/your clients/those you serve etc.

My day job is all about leading clients to accomplish their unique goals. A mantra of ours at Light Consulting is that your goals are our goals. For our clients and our team, we utilize our skills to guide and remove barriers so everyone can live their best lives. Money is emotional and can be even more so when you don’t know all the rules and regulations. That’s where the Light Consulting team comes in to carry that burden so the business owner can do what they were meant to do.

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Brady is the Editorial Director at Spotlight Media in Fargo, ND.