Young Entrepreneur: Jesse Hoss, Delegated Task

Written by: Brady Drake
Jesse Hoss, 20

Jsse Hoss lives in Hawley, MN, and was born and raised there. However, most of her work happens in Fargo. That’s where her clients are. That’s where the small-business energy is. That’s where she saw owners stretched too thin, stuck in busy work, and running out of capacity for the things only they can do.

She is building a business to help them.

Jesse is 20—but within minutes of a conversation, it’s clear she’s already operating at a level most entrepreneurs spend years working toward. She has a passion and the drive and proven ability to run a growing B2B agency—one that’s already delivering real results for clients across the Fargo area.

“I realized there was a lot of overwhelm in the Fargo business community,” she said, “and they didn’t just need someone to go in and create the strategy… they needed somebody to be there to actually carry out the work.” That’s Delegated Task, a support partner for businesses that need help, but aren’t ready to hire. It’s a way to offload the work that doesn’t require the owner’s unique skills.

That includes:

  • Administrative support: email organization, document creation, templates, onboarding materials, invoicing, coordination, phone answering
  • SOP creation: helping standardize processes and build systems that don’t live in someone’s head
  • Marketing support: strategy plus execution
  • Content creation + social media management: especially people-forward content captured in person

Right now, her biggest focus is content creation, because that’s where she sees the largest gap locally.

“Event capturing. Testimonial videos,” she said. “That’s where people need the most help.”

She thinks too many brands are producing content that doesn’t sound like them, doesn’t look like them, and doesn’t connect with real humans. A lot of it is AI-forward. Cookie-cutter. “Spaghetti at the wall.”

Jesse doesn’t hate AI. She just refuses to let it replace presence.

“I use AI more as a tool,” she said.

Networking As A Young Entrepreneur

Occasionally, someone asks Jesse about her age. It doesn’t come up often—and that, in itself, says a lot.”Do people take you seriously at 20?”

“Yes,” she said. “I actually don’t think about it day to day.”

She’s confident in the value she brings, and she says the Fargo community has been overwhelmingly supportive. If someone doesn’t jive with her, she figures they self-select out quickly

A Lifelong Dream

Jesse didn’t wake up at 20 and randomly become business-minded. Her background reads more like a string of small experiments that kept getting more serious.

She credits her dad’s entrepreneurial influence early. And she remembers a moment that clicked when she was around 10 or 12 when she had a ‘slime business,’ which was homemade glue-and-borax stuff that ended up selling through Nerd Nook at West Acres.

She made around $300 in one afternoon. That moment did what it does for a lot of entrepreneurs, it showed her that the work could turn into a business.

How She Learned To Do This Before Most People Graduate

Jesse started her associate degree full-time halfway through her junior year of high school. That program pushed her deeper into business and marketing. Then she stacked internships like most people stack electives.

  • Swanson Health: project management intern, then marketing intern
  • SunButter: social media management intern
  • Spherion: marketing coordinator (contract role)
  • Laneys: content video creator intern
  • Do Good Better Consulting: social media intern

She also worked through additional learning tracks like LinkedIn Learning courses, and a steady diet of YouTube instructional videos.

“Click on a video of an expert,” she said, “and actually watch it and take notes. YouTube University is what I call it.”

Starting The Business

Delegated Task launched in May 2025, after she graduated. For a while, it stayed on the back burner while she pursued contract roles and internships.

She thought she needed a full-time job first. Thought she needed to “get on her feet” before going all-in. Then she realized that was just fear disguised as responsibility

“I had this urge for independence,” she said. “I have this dream and this vision. I need to do something more than be at a desk 9-to-5 and work for somebody else’s dream.”

Three months ago, she went fulltime. Right now, Delegated Task is a one-person operation.

And it’s already growing.

Jesse currently has three clients, with a fourth nearly finalized.

Her goal for 2025 was to land five monthly retainer clients, and she’s already moving toward it early in the year.

She wants Delegated Task to become the agency in town for delegation. She wants it to be the place business owners can go when they need real support but don’t want to hire an employee.

The Podcast

Jesse Hoss has wanted to start a podcast for six years, and she wants it to be the best podcast in the Fargo area and a real resource for the business community.

She wants the podcast to center around in-person conversations. And she wants to curate episodes around real business problems and real human experiences. The idea is to foster genuine conversation, not a stiff interview.

For her, this isn’t separate from Delegated Task. It’s an extension of her core strength: connection.

“I love people,” she said. “I love working with people and solving their problems.”

Her first recorded episodes include interviews with Jodee Bock and Andrew Stone, names many Fargo business owners already recognize

Jesse’s Advice: Consistency Beats Virality

If you’re overwhelmed, and you’re trying to “do social media,” stop trying to do everything. Pick something you can sustain.

  • If you love writing, write.
  • If you get energy from talking, speak with podcast, video, or voice notes.
  • If you walk your dog every day, talk to your camera on that walk.
  • If you have natural conversations with customers, record and repurpose them

The point isn’t what you pick. The point is that you pick something you can do consistently.

Because Jesse thinks a lot of people chase the wrong goal.

“People get stuck in this idea of virality,” she said, “when they really should be building a community.”

The Homeschool Advantage

Jesse was homeschooled until she transitioned into full-time college coursework through Minnesota’s PSEO program.

She credits homeschooling with something most people wouldn’t expect, helping her become more socially capable as an adult.

In traditional school settings, friendships often happen by proximity. You see the same people every day. Relationships form automatically.

Homeschooling required something different.

“You have to take initiative,” she said. “You actually have to reach out to people and keep up with them.”

That muscle for intentional connection now defines how she operates professionally.

Homeschooling also gave her control over her work rhythm.

If an assignment took two hours, great. If it took a full day, she could take the time. That independence forced responsibility early.

Pair that with a retail job at 15, working alongside people older and younger than her, interacting with customers constantly, and she was building professional communication skills long before most of her peers.

That foundation is part of why she doesn’t feel out of place networking with business owners in their 30s and 40s.

What Comes Next

Right now, Delegated Task is just Jesse, but she wants it to become the go-to delegation agency in Fargo. She wants it to be the one-stop resource for business owners who need execution without the friction of hiring.

She wants the podcast to become a real business resource.

She wants to keep building community over virality.

And she wants to stay rooted while she does it.

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Brady is the Editorial Director at Spotlight Media in Fargo, ND.